Mainstream Press

Faculty

Mainstream Press

'Can Green Credit Programme Change Behaviors Towards A Sustainable Future?', co-authored by Dr. Bappaditya Mukhopadhyay & Dr. Sanghamitra Bhattacharyya published by India Times (2023)
Gautam Lakhamraju quoted in 'MBA Education in Tumultuous Economic Conditions' by Edex (2023)
'Why MBA students need to have mindfulness training,' authored by Dr. Umashankar Venkatesh, published by The Hindu (2023)
'How summer school empowers management career aspirants,' authored by Dr. Sanghamitra Bhattacharyya published by India Today (2023)
'The Role of Emotional Intelligence in Leadership Development,' authored by Dr. Sanghamitra Bhattacharyya published in HCM Excellence Magazine (2023)
‘Products’ To 'Adaptive Products': How Marketers Are Looking At ‘Disability Inclusion’ As Next Big Strategy', authored by Dr. Jones Mathew published by ABP Live (2023)
'How Electric Vehicles Will Change The Global Economy,' authored by Raunak Malhotra, published by India Times (2023)
'Navigating the Corporate Landscape,' authored by Dr. Poornima Gupta, published by India Today (2023)
'Classroom teaching cannot be substituted by online teaching,' exclusive interview with Dr. Debasis Sanyal, published by Financial Express (2023)
Dr. Poornima quoted in the article 'Private Universities Gamify Entrance Exams as Part of Education Revamp', published by Money Control (2023)
'Managing the Multigenerational Workforce: Strategies for Success,' authored by Dr. Vibhav Singh published in ET HRWorld (2023)
'Idea Crowdsourcing: Unlocking the Creative Potential of Consumers', co-authored by Dr. Kirti Sharma & Ms. Chitrakshi Bhutani published in India Times (2023)
'Marketing in the Digital Age; Leveraging Social Media, E-commerce for Business Growth,' authored by Dr. Jones Mathew published in Financial Express (2023)
'Gamification: Enhancing Engagement and Learning Outcomes in Business Studies,' authored by Dr. Poornima Gupta published in Tech Circle (2023)
'Accelerating Growth of Industry-4.0: Its Implication on People Factors,' authored by Dr. Ravindra Ojha published in Times of India (2023)
'Overall Quality Effectiveness (OQE): A Holistic Quality Metric in Manufacturing,' authored by Dr. Ravindra Ojha published by Logistics Insider (2023)
'How India Fares On Sustainable Development Goals,' co-authored by Dr. Sanghamitra Bhattacharyya & Dr. Bappaditya Mukhopadhyay published by ABP Live (2023)
'The Tech Layoffs Of 2022 And 2023: Unveiling The Realities,' authored by Mr. Rounak Malhotra published by Hr.com
Dr. Jones Mathew quoted in 'ChatGPT presents challenges but could be used as a pedagogical tool' - Education Times (2023)
'Top 7 Things the Education Sector Needs', authored by Dr. Kirti Sharma, published in Financial Express (2023)
'Green Initiatives in Hotel Industry towards Achieving Saptarishi - Green Growth Goal of Budget 2023', by Dr. Kirti Sharma & Ms. Manpreet Kaur Walia, published by ET Hospitality World (2023)
'What B-Schools Must Focus on to Groom Future Leaders - Five Essentials', by Dr. Sanghamitra Bhattacharyya, published by ABP News (2023)
'EV Battery Production & Consumption Ecosystem: Scaling, Smart Manufacturing & Sustainability', by Dr. Ravindra Ojha, published by BW AutoWorld (2023)
'Should MBA Candidates Give up Hunting for Employment and Instead Work for the Gig Economy?' by Dr. Umashankar Venkatesh, published by India Times (2022)
'Here's Why B-schools Must Focus on Grooming the Future Leaders', by Dr. Madhulika Saxena, published by India Today (2022)
'For Entrepreneurs, Blown Deadlines Can Crush Big Ideas', by Dr. Umashankar Venkatesh, published by The Entrepreneur (2022)
'Changing World Order And Business Opportunities', by Dr. VP Singh, published by ABP News (2023)
'B-school Education and the Unicorn Boom', by Dr. Jones Mathew's article, published in The Hindu (2023)
'BFSI: Upskill from Beginner to Pro', by Dr. Kirti Sharma, published by Times of India (2023)
'The Silver Lining in the Time of Tech Layoffs', by Dr. Poornima Gupta, published by Financial Express (2023)
'Brands Put a Spotlight on Mental Health in India', by Ms. Chitrakshi Bhutani, published by Entrepreneur.com (2023)
'The Possibilities of ChatGPT for Marketing', by Dr. Jones Mathew, published by ET Brand Equity (2023)
Dr. VP Singh quoted in 'DBU Offers round-the-clock Banking Services to the tech-illiterate', by The Sunday Guardian (2022)
Dr. VP Singh quoted in 'Career as an Entrepreneur: An Insider Look', by India Today (2022)
'How AI and Automation are Changing the Nature of Work', by Dr. Akhter M. Rather published in Dataquest
'7 Approaches for Sustainable Manufacturing Growth', by Dr. Ravindra Ojha, published in Forbes India
'Crypto and Climate Change: Can Web3.0 Help Get us to Net Zero', by Dr. Kirti Sharma, published in Financial Express
'US-India: Interests and Interest Rates', by Dr. VP Singh published in Times of India
'Ethical Issues Associated With Knowledge Management In The Service Sector', by Dr. Kirti Sharma, published in Entrepreneur
'Duality between OEE and Industry 4.0 is Pushing Operations to a New Level', by Dr. Ravindra Ojha, published in Manufacturing Today
'How Treating Data as Public Goods Will Let India Reap the Benefits of Data-driven Governance', by Dr. Bappaditya Mukhopadhyay, published by Forbes India (2022)
'Why Organizational Silence is Often Embarrassing and Maybe Crippling for Companies', by Dr. VP Singh, published by Firstpost (2022)
'Why do an MBA after B.Tech.', by Dr. Ravindra Ojha, published by The Hindu (2022)
'Glocalisation: A Road Map for Survival Beyond the Hype', by Dr. Jones Mathew, published by Financial Express (2022)
'The Role of Emotional Intelligence in Leadership Effectiveness', by Dr. Poornima Gupta, published by ET HR World (2022)
'Technology Enabled Industry 4.0 is People-Centric', by Dr. Ravindra Ojha, published by Dataquest.
'Marketing and its Value Chain Partners: A Symbiotic Relation Worth Cultivating', by Dr. Jones Mathew published in ET BrandEquity
'Indian MSMEs Aiming to Embrace Industry 4.0: Fears and Recommendations', by Dr. Ravindra Ojha, published by Entrepreneur.
'Electric Vehicles Charging Infrastructure: Challenges & Solutions', by Ravi Kishor Ranjan, published by BW AutoWorld
'Marketing in an Alternate Universe', by Dr. Jones Mathew, published by Financial Express (2022)
BTech to MBA: Is it the Most Promising Academic Journey for Students', by Dr. Ravindra Ojha, published by Education Times (2022)
'The Circular Supply Chain for Burgeoning Electric Vehicle Batteries', by Dr. Ravindra Ojha, published by Autofintechs (2022)
'How to Focus on Entrepreneurial Mindset in B-School', by Prof. SK Palhan, published by Financial Express (2022)
Dr. Akhter M. Rather quoted in 'Computational Economics Can Help Achieve Better Economics', published by The Times of India - Hyderabad & Bangalore (2022)
'Is Sustainable Marketing Just an Elitist Fad?', by Dr. Jones Mathew, published by Financial Express (2022)
'Creativity – The Winning Edge within the Troika in Business today', by Anirban Chaudhuri, published by AdGully (2022)
'Digital Ecosystem for Agriculture Practices - Towards Data-Driven Farming', by Mr. Ravi Kishor Ranjan, published by Dataquest (2022)
Dr. Poornima Gupta quoted in 'How do you tackle Sensitive Topics in Class? Teachers underline how it is all about Balance', published by The Indian Express (2022)
'Power of Pull System', by Dr. Ravindra Ojha, published by Manufacturing Today (2022)
Dr. VP Singh quoted in 'The Paths to Grow for 'Skilled Employees' are Unparalleled' - YourStory (2022)
'Largest Education System in the World but Poor Employability', by Dr. VP Singh, published by YourStory (2022)
Dr. VP Singh quoted in 'Can Online Education Replace Offline Education?' - The Print (2022)
'Challenges of Artificial Intelligence in Business Curriculum', by Dr. Akhter M. Rather, published by Dataquest (2022)
Dr. Debashis Sanyal quoted in 'Budget 2022: Few Hits and a Lot of Misses for Education Sector, say experts' - Indian Express Online
'Fighting the Silent Pandemic of Poor Mental Health', by Prof. Madhurima Mishra, published by BW Wellbeing (2022)
'Union Budget 2022 Must Put Focus on EdTech, Employment', by Dr. VP Singh, Published by News18 (2022)
Dr. Debashis Sanyal quoted in 'Budget 2022: Education Sector seeks Reliefs in line with COVID Effects; Tax Concessions, Digital Infrastructure tops list' - Indian Express Online (2022)
'Recruiting Strategies for 2022' by Dr. Poornima Gupta, published by ET HRWorld (2022)
Dr. Debashis Sanyal quoted in 'Budget 2022: Increase Allocation to Education; Bridge Digital Divide' - Free Press Journal (2022)
Dr. Debashis Sanyal quoted In 'Union Budget 2022: Education Sector Seeks Higher Allocation In Overall Budget' by ZeeNews Online (2022)
Dr. Debashis Sanyal quoted in 'Is PhD Enough To Have Quality Professors?' by News18 (2022)
Dr. V. P. Singh quoted In 'Union Budget 2022: Experts Suggest More Funds For Education As COVID-19 Increased Cost' by Careers360 (2022)
'Finger on India's Pulses', by Dr. Vishal Dagar, published by Financial Express (2021)
'Cropping Success: Why farmers don't want to furnish land information to sell their products on online portals', by Dr. Vishal Dagar, published by Financial Express (2020)
'Pricey Affair: Why Indian Farmers are "Caught in a Maize"?', by Dr. Vishal Dagar, published by Financial Express (2020)
'Saving Water: What water-stressed paddy-growing states can learn from Haryana', by Dr. Vishal Dagar, published by Financial Express (2020)
'Climate Change Impact on Moong Farmers', by Dr. Vishal Dagar, published by Financial Express (2018)
'Why the MSP Hikes may not make much of a difference for the Moong Market', by Dr. Vishal Dagar, published by Financial Express (2018)
'Will increased acreage curb Pulse Inflation?', by Dr. Vishal Dagar, published by Financial Express (2016)
'Pulses Production: Glorious Moment for India; Here's Why', by Dr. Vishal Dagar, published by Financial Express (2016)
'Evolving Investment Ecosystem for Retail Players', by Dr. Kirti Sharma, published by Forbes India (2021)
'Can Exports Power India's Growth?', by Dr. VP Singh, published by The Hindu BusinessLine (2021)
'Cryptocurrency - the Rise of Crypto Nomads', by Dr. Kirti Sharma, published by MoneyControl (2021)
'Why All Management Students Must Learn Digital Marketing,' by Dr. Mohit Malhan, Times of India - Bangalore Edition (2021)
'Creating Customer Value through Inclusive Design', by Dr. Umashankar Venkatesh, published by Forbes India (2021)
'Elevating Customer Experience: Do you Want to Try a Few New Routes?', by Dr. Jones Mathew, published by Outlook India (2021)
'Reorienting our Focus on Literacy', by Prof. Madhurima Mishra, published by Hindustan Times Education (2021)
'Social Media Automation: The Future is Now', by Dr. Mohit Malhan, published by Forbes India (2021)
'AI is the Key in Detecting Fake News', by Dr. Akhter M. Rather, published by The Hindu BusinessLine (2021)
'How India is Preparing for the Third Wave', Dr. VP Singh quoted in story by Mint (2021)
'A Current Perspective On Teacher-Student Relationship' by Dr. Jones Mathew, published by BW Education (2021)
'What Difference Digitization will make in the Insurance Industry', by Dr. Kirti Sharma, published by ET BFSI (2021)
'Matching Price with Operations Design in India’s Vaccination Policy', by Dr. VP Singh, published by ET Healthworld (2021)
'Online Sales of Fruits and Vegetables Gaining Traction', by Dr. Ravindra Ojha, published by The Hindu BusinessLine (2021)
'Why Management Curriculum Should Become More Industry Oriented - Lessons From B Schools', by Dr. Umashankar Venkatesh, published by BW Education (2021)
'Getting Schooled in the Virtual World: 5 Touchstones for Students to Maximise their Potential', by Dr. Umashankar Venkatesh, published by India Today (2021)
'A Need for Upward Revision of India's GDP Forecasts', by Dr. V P Singh, published by Forbes India (2021)
'The Marketing Communication Dilemma: India Versus Bharat, by Dr. Umashankar Venkatesh, published by ET Brand Equity (2021)
'AI in Management courses can give you an edge', Akhter M quoted by TOI Education Times (2021)
'Guest Column: Will next-to-normal lead to robust manufacturing?', by Dr. Ravindra Ojha, published by Manufacuting Today (2021)
'How brands can survive the pandemic's second wave' by Jones Mathew, published by Forbes India (2021)
Dr. Umashankar Venkatesh quoted in 'Why exams face a litmus test in COVID-19 times', published by Forbes India (2021)
'Women Entrepreneurs in Artificial Intelligence Domain', by Akhter M Rather, published by BusinessWorld Education (2021)
'Pricing Liquid Medical Oxygen', by V P Singh, published by ET Healthworld (2021)
'Build managers of the future', by Akhter M, published by The Hindu (2021)
'Tax sops needed for institutes of higher education' by Debashis Sanyal with Samiran Baral (), published by The Hindu Business Line (2021)
'The promise of Gender Diversity, it makes business sense so lets do it' by Preeti Goyal, published by Business World (2021)
'Why there should be more women in MBA classrooms' by Preeti Goyal, published by Education Times (2021)
'How govt can create sustainable manufacturing growth in India' by Ravindra Ojha , published by Forbes India (2021)
'Disruptive Innovation as Marketing Strategy' by Jones Mathew, published by Hindu Business Line (2021)
'The Indian higher education conundrum: A case for digitalization' by Umashankar Venkatesh, published by Forbes India (2021)
'Covid - 19 impact : Coronavirus led to a volatile employment trend throughout 2020' by Poornima Gupta, published by The Financial Express (2021)
'The new marketing currency: Brand trust' by Jones Mathew, published by Forbes India (2021)
'The 3Cs of 2019: Conflicts, contraction and confidence' by V P Singh, published by Forbes India (2020)
'India turns to auction houses in bid to recoup assets from fleeing businessmen' by V P Singh, published by The National (2020)
'Fast Track 'Make - in - India for turbocharging manufacturing growth' by Ravindra Ojha , published by Forbes India (2020)
'Ramadan during coronavirus : will cultural branding work now ?' by Anirban Chaudhuri, published by ET Brand Equity (2020)
'Is your true response to a social media post under lockdown too?' by Anirban Chaudhuri, published by news4u.com (2020)
'How Brands can act as a driving force in the fight against novel coronavirus' by Anirban Chaudhuri, published by Financial Express (2020)
'Businesses will have to adapt to the needs of a ‘1.5-metre’ society' by Anirban Chaudhuri, published by Business Line on Campus (2020)
'Rhetoric Impedes Recovery' by Bappaditya Mukhopadhyay, published by Forbes India (2020)
'Make India Vs Make in India' by Bappaditya Mukhopadhyay, published by Forbes India (2020)
'What role can a brand play during a global crisis of pandemic nature' by Anirban Chaudhuri, published by Brand Wagon (Financial Express) (2020)
'Restore, Boost and Prevent : The Economics for Recovering' by Bappaditya Mukhopadhyay, published by Forbes India (2020)
'Could the government spend more during the lockdown?' by V P Singh, published by Forbes India (2020)
'Why your brand needs to focus on customer experience discusses the importance of deep customer engagement for a long term relation with the customers.' by Jones Mathew, published by Forbes India (2020)
'The metamorphosis of CX in THE YEAR' by Jones Mathew, published by ET Brand Equity (2020)
"To save the economy, businesses need social distance too", by Dr. VP Singh, Forbes India, May 2020
"Corona Scare Scar and Care", by Dr. VP Singh, Business World, March 2020
"Say no to a tax cut this Budget", by Dr. VP Singh, Business Line on Campus, Jan 2020
"How the NDA can begin to fix agrarian distress and the job crisis", by Dr. VP Singh, Forbes India, July 2019
"Of a buzz-less Budget and fizz-less fiscal", by Dr. VP Singh, Sify Finance, July 2019
"What we can do to generate employment in India?", by Dr. VP Singh, India Today online edition, Jun 2019
"MPC Stance of 'calibrated tightening' is more like 'calibrated loosening'", by Dr. VP Singh, The Financial Express, Dec 2018
"Is it oil behind the turmoil", by Dr. VP Singh, The Financial Express, 30 Oct 2018
"The 'education' we can take from Budget FY19", by Dr. VP Singh, Financial Express
"Looking back: Was 2017 the year of disruption or of consolidation", by Dr. VP Singh, Financial Express
"The Budget Buzz: Big Bang Or Business As Usual", by Dr. VP Singh.
"Oil on a high Government goes dry”, by Dr. VP Singh.
"Rupee Depreciation 72 fold since Independence: What to infer", by Dr. VP Singh, Forbes India
"The Big Push: Are we ready for the Ambitious Targets", by Dr. VP Singh, Renewable Watch, Dec 2015
"Energy Demand Growth: India vs China", by Dr. VP Singh, Power Today, May 2016
"Reviving Power Sector: A need for sustaining India's Economic Growth', by Dr. VP Singh, India Power, Jan- Mar 2015
"Building Skill to Match the Will, Financial Express, by Dr. VP Singh, Nov 24, 2014
"Smart Analysis of Energy Demand: Key to Energy Management in India's Electricity Sector", by Dr. VP Singh, ENERGY MANAGER, Jan-March 2015, a quarterly print magazine, brought out by Energy Press, the publishing wing of the Society of Energy Engineers and Managers (SEEM). The article has been accepted as Cover Feature.
"Flaring Oil", Financial Express, by Dr. VP Singh, Feb 7 2011
Mathew, J. (2020). “Covid-19: The importance of brand recall in mom-and-pop retail”, ForbesIndia.com, 17.7.2020 (Online).
Mathew, J. (2020). “Brands and Consumers in Corona Times: Total Local or Focal Glocal?”, BusinessWorld, 19.6.2020 (online).
Mathew, J. (2020). “An Ocean of Opportunity in Assistive Products”, The Pioneer, 28.3.2020. (Print)
Mathew, J. (2020). “Post Covid-19: Will Consumer Behaviour Patterns Mutate?”, ET Brand Equity.com, April 25, 2020; https://brandequity.economictimes.indiatimes.com/news/marketing/post-covid-19-will-consumer-behaviour-patterns-mutate/75369733
Mathew, J. (2020). “Covid-19: How marketers can help in coping with anxiety in times of a pandemic”, ET Brand Equity.com, April 11, 2020; https://brandequity.economictimes.indiatimes.com/news/marketing/covid-19-how-marketers-can-help-in-coping-with-anxiety-in-times-of-a-pandemic/75091911
Mathew, J. (2020). “An Ocean of Opportunity in Assistive Products”, The Pioneer, 28 March, 2020.
Mathew, J. (2020). “Rural entrepreneurship: How hinterland’s young entrepreneurs could solve India’s social challenges”, Financial Express, Feb 2020
https://www.financialexpress.com/industry/msme-other-rural-entrepreneurship-how-hinterlands-young-enterprises-could-solve-indias-social-challenges/1873844/
Mathew, J. February (2020), “Role of Fintech in the Digital Economy”, CXOToday.com; https://www.cxotoday.com/news-analysis/role-of-fintech-in-the-digital-economy/
Mathew, Jones (2019).”Brand Sacrifice: Recipe for Success in Millennial Market?” Businessworld, October 2019, http://www.businessworld.in/article/Brand-Sacrifice-Recipe-For-Success-In-Millennial-Market-/12-10-2019-177339/
Mathew, Jones (2019). “Look, Who’s Watching”, Business India, Annual CSR Issue, August 2019, pp 120-121.
Mathew, Jones (2019). “Breaching Yet Another Male Bastion: Challenges and Opportunities for Women Leaders in SCM”, CPO Innovation.com, August issue, 2019
Mathew, Jones (2019). “4Ps in the Digital Age”, CPO Innovation.com, July 2, 2019; https://lnkd.in/fU8pNZK
Mathew, Jones (2019). “AI-ML power: Misplaced Paranoia?” ForbesIndia.com, June 14, 2019; http://www.forbesindia.com/article/great-lakes-institute-of-management/aiml-power-misplaced-paranoia/53941/1
Kalra, S.K. and Mathew, J (2019). “Soul factor, the missing link in B-schools”, The Hindu BusinessLine, May 31, 2019. https://www.thehindubusinessline.com/opinion/soul-factor-the-missing-link-in-b-schools/article27389498.ece
Mathew, Jones (2019). “Lessons from the best: How India’s L&M Industry can take it up a notch”, Financial Express, Brand Wagon, May 13, 2019; (print) https://www.financialexpress.com/industry/lessons-from-the-best-how-indias-lm-industry-can-take-it-up-a-notch/1576265/.
Mathew, Jones (2019) quoted in Lata Jha’s 'Avengers: Endgame' set for biggest Hollywood release in India’, LiveMint, https://www.livemint.com/industry/media/-avengers-endgame-set-for-biggest- hollywood-release-in-india-1556108274004.html, April 24, 2019
Mathew, Jones (2019). “Glocalization – Global + Local Approach of Brands”, Entrepreneur; https://www.entrepreneur.com/article/331465, March 29, 2019
Dr Jones Mathew, Dr Umashankar Venkatesh and Prof Anirban Chauduri, (2019), “FMCG Companies should recognize the “new rural India” to stay relevant: Study”, Hindu BusinessLine, February 19. https://www.thehindubusinessline.com/economy/fmcg-companies-should-recognise-the-new-rural-india-to-stay-relevant-study/article26313814.ece.
Mathew, Jones (2018). “Marketing to the Rainbow Consumer”, Hindu Business Line.com, October, 4, 2018. https://www.thehindubusinessline.com/catalyst/marketing-the-rainbow-consumer/article25113447.ece
Mathew, Jones (2018). “AI Assistants - The New Gatekeepers in the Consumer Decision-Making Process”, Silicon India Technology, August 7, 2018. https://technology.siliconindiamagazine.com/viewpoint/ai-assistants-the-new-gatekeepers-in-the-consumer-decisionmaking-process-nwid-13497.html.
Mathew, Jones (2018). “Data Supremacy: Choice Between Distributed or Concentrated Locus”. BusinessWorld. June 27, 2018. http://businessworld.in/article/Data-Supremacy-Choice-Between-Distributed-Or-Concentrated-Locus/24-06-2018-152750/
Mathew, Jones (2018). “Finding new routes to enter homes”. Business Standard, Quoted in article on Online Furniture Rental companies. June 19, 2018.
Mathew, Jones (2018). “The frightening future of data tyranny”, Forbes India online, March 1, 2018; http://www.forbesindia.com/article/great-lakes-institute-of-management/the-frightening-future-of-data-tyranny/49547/1
5 Marketing Trends that will Rule the Market in 2018, https://yourstory.com/2017/12/5-marketing-trends-rule-market-2018/, published December 8, 2017. Published in Yourstory.com.
Mathew, Jones (2017). "Personal product ownership is passé: Is Indian consumer behavior changing?", Forbes India, September 14, 2017. http://www.forbesindia.com/article/great-lakes-institute-of-management/personal-product-ownership-is-pass%C3%A9-is-indian-consumer-behavior-changing/48107/1.
Mathew, Jones (2017). Quoted in “The Task Ahead for Infosys”, Business Standard, 24 August, 2017. Other contributors to the article: Siddharth Reddy, MD, BI Worldwide India and Maanendra Singh, Managing Partner, Antal International; http://www.business-standard.com/article/companies/the-task-ahead-for-infosys-117082301511_1.html
Mathew, Jones (2017). Quoted in “How GM can Reduce Exit Pain” by Ritwik Sharma. Business Standard, 3.7.2017, page 14, along with an ISB Professor, a PwC Partner and a GM spokesperson. http://www.business-standard.com/article/companies/how-general-motors-can-reduce-exit-pain-117070300020_1.html
Mathew, Jones (2017). “Today’s Digital Marketing Trends”, Forbes India. 29.6.2017. http://www.forbesindia.com/article/great-lakes-institute-of-management/ todays-digital-brand-marketing-trends/47387/1
Mathew, Jones (2017). “New-age buyer is seeking experiences”, Business Standard, 29.6.2017. http://www.business-standard.com/article/companies/new-age-tech-savvy-buyer-is-seeking-experience-117062801450_1.html
Mathew, Jones (2017). “Why corporates need to ‘invest’ in case studies”, Financial Express, 1.5.2017. http://www.financialexpress.com/education-2/why-corporates-need-to-invest-in-case-studies/648412/
“Professor from Great Lakes Institute of Management, Gurgaon Wins at ISB- IVEY Global Case Competition 2016”. HTCampus. http://www.htcampus.com/article/professor-great-lakes-institute-management-gurgaon-wins-isb-ivey-global-case-competition-2016/
Menon, Sheetal (2020). ‘Open Innovation for Covid-19 Crisis’. https://www.forbesindia.com/article/great-lakes-institute-of-management/open-innovation-for-covid19-crisis/58913/1
Menon, Sheetal (2018). ‘Blockchain Platform will Revolutionize Agri-Food Supply Chains’: https://www.biovoicenews.com/applications-blockchain-platform-agri-food-supply-chain/
Menon, Sheetal (2017). ‘Stewardship Efforts through Capacity Building Initiatives for Seed Quality Testing’: https://bteggplant.cornell.edu/content/news/blog/stewardship-efforts-through-capacitybuilding-initiatives-seed-quality-testing
Menon, Sheetal (2017). ‘Deconstructing Delhi’s Air Pollution’: https://www.linkedin.com/pulse/deconstructing-delhis-pollution-woes-dr-sheetal-menon/
Case study on "Understanding Human Behaviour at work place”, by Prof. Poornima Gupta, Human Capital, November 2015.
Case study on "The pangs of employee attrition”, by Prof. Poornima Gupta, Human Capital, September 2015.
how professional is Gen - Y , by Prof. Poornima Gupta, in Business Manager November 2015
HR the Techie!! by Prof. Poornima Gupta, in Human Capital magazine, May 2015
Glass Ceiling: very much a reality, by Prof. Poornima Gupta, in People matters April 2015
HR Analytics by Prof. Poornima Gupta, in People Matters Nov 2014
Make in India by Prof. Poornima Gupta, in People Matters Dec 2014
'Max Fashion Goes Omni Channel' by Umashankar Venkatesh, published by Business Standard/quoted (2019)
'Five Skills You Need to Make a Career in Machine Learning' by Bappaditya Mukhopadhyay, published by Financial Express (2019)
'Boon or Bane? A look at what mobile wallet interoperability means for stakeholders' by Preeti Goyal, published by Business Standard (2019)
'FMCG Companies should recognize the 'New Rural India' to stay relevant: Study' by Jones Mathew with Umashankar Venkatesh (GLIM, Gurgaon), published by The Hindu Business Line (2019)
'iPhones in India: From outstanding to an outlier' by Gaurav Chauhan, published by Forbes India online (2019)
'The new ‘millennial’ rules for recruiters' by Poornima Gupta, published by Live Mint (2019)
'Man-Machine compatibility for sustainability- Boon or a Bane?' by Poornima Gupta with Harish Kumar (GLIM, Gurgaon), published by The Hindu.com (2019)
'Budget 2019' by V P Singh, published by Zee Business/quoted (2019)
'How Women Are Fearlessly Exploring Various Career Avenues' by Poornima Gupta, published by Business World (2019)
'PSU buybacks help achieve investment target . But target is just a number' by Ahindra Chakrabarti with Chanchal Chatterjee (IMI Kolkata), published by Economic Times Prime (2019)
'Fooling around is Fine, But avoid being foolhardy' by Anirban Chaudhuri , published by Business World (2019)
'Digital Nomads: Unraveling the Millennials' Way of Working and Living' by Poornima Gupta, published by Entrepreneur India|/quoted (2019)
'Are We All Going Over The Top?' by Anirban Chaudhuri, published by Business World (2019)
'How to market content successfully-the Ramayana way' by Anirban Chaudhuri, published by ForbesIndia.com (2019)
'Why Barbie, Legos and Hamleys struggle in the Indian toy market' by Umashankar Venkatesh, published by Quartz India|/quoted (2019)
'Why Learn Machine Learning and Artificial Intelligence' by Gaurav Chauhan, published by Entrepreneur India (2019)
'Education Budget 2019 ; Experts comment on national research foundation to major start-up tax benefit' by Bappaditya Mukhopadhyay, published by India Today/ quoted (2019)
'What are the skill sets required for the youth in country to be employable?' by Gaurav Chauhan, published by India Today (2019)
'The World Cup final and our obsession with winners: At what cost?' by Bappaditya Mukhopadhyay, published by Forbes India (2019)
'Government versus opposition: Where are Citizens?' by Bappaditya Mukhopadhyay, published by The Deccan Herald (2019)
'Tigers 2018: A Small Step But Challenges Galore' by Bappaditya Mukhopadhyay with Anamitra Anurag Danda (Observer Researcher Foundation), published by India Today (2019)
'Field experiments vs Failed experiments: What we learn from 2019 Nobel Laureates' by Bappaditya Mukhopadhyay, published by Forbes India (2019)
'The final question' by Poornima Gupta, published by The Hindu (2018)
'Aadhaar is not any Ordinary ID' by Bappaditya Mukhopadhyay, published by The Dialogue (2018)
'Think Through Modicare Before Implementing' by Bappaditya Mukhopadhyay, published by The Dialogue (2018)
'How Safe are Digital Transactions' by Sridhar Telidevara, published by IFinancial Express (2018)
'Artificial Intelligence and 21st century Marketing' by Jones Mathew, published by The Forbes India.com (2018)
'To revive a syllabus, just rope in a student' by Umashankar Venkatesh, published by Hindustan Times/quoted (2018)
'How HR leaders of Indian businesses handle workplace conflicts among employees' by Poornima Gupta, published by SME Futures/quoted (2018)
'Oil on a high Government goes dry' by V P Singh, published by Business World (2018)
'Ikea story is a success story for Modi's Make in India' by V P Singh, published by The National/quoted (2018)
'Inviting Harm to Deny Access; Are we still Struggling With Aadhar' by Bappaditya Mukhopadhyay, published by The Dialogue (2018)
'Aggressive women vs passionate men: Negotiating a tricky serve' by Poornima Gupta, published by Mint/quoted (2018)
'5 reasons why B-schools are teaching Artificial Intelligence (AI) and Machine Learning (ML)"' by Bappaditya Mukhopadhyay, published by India Today (2018)
'Direct selling companies in India set to generate nearly 2 crore jobs by 2025"' by Anirban Chaudhuri, published by ET Now/quoted (2018)
'Airtel rides the AI wave"' by Bappaditya Mukhopadhyay, published by Business Standard/Quoted (2018)
'Changing Policy Discourse in India – Big Idea with Big Data ?' by Bappaditya Mukhopadhyay, published by The Dialogue (2017)
'GST accruals: Tax Can Lead to a Formalization of Work Force' by Bappaditya Mukhopadhyay, published by Financial Express (2017)
'Tackling Farmer Suicides: Time For Unusual Approaches' by Bappaditya Mukhopadhyay, published by The Dialogue (2017)
'Modi@3: More Excitement Ahead' by Bappaditya Mukhopadhyay, published by The Dialogue (2017)
'No More Chest Thumping:,' by Bappaditya Mukhopadhyay, published by The Dialogue (2017)
'Mushrooming Institutions: The Whirlpool of Dying Hope. Business World, 30 Nov 2017.' by Umashankar Venkatesh, published by Business World (2017)
'Demonetisation: What we Missed and How' by Bappaditya Mukhopadhyay, published by DT Next (2017)

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