The Right Connect | Internship Experience article by Aastha Kapoor (PGDM 2019)

I was fortunate enough to be handed over for a project in the very first week —‘Connect Magazine’ (monthly magazine of Reliance Capital) to read and give recommendations to bring in new edges to the project. This encouraged me to introduce new ideas to table. The leaders were very open to all the opinions, suggestions, motivated further to add more thoughts as much as I wanted to. I recommended a landing page, video, e-Magazine, multi-lingual editions that would help analyse, capture trends and reach out as a leading brand in the market. This is where one of the course —analytics, that I studied in the first year of MBA helped in collating data, and gave a different perspective to look through a totally different lens. When I shared my inputs, the team appreciated and asked to further upon to get it implemented.