Cross-cultural connections | Gaurav Chopra, PGPM Class of 2018
- Oct 08, 2018 | The Hindu
An extremely fast-paced, fun-filled and unforgettable year at Great Lakes had almost come to an end, when 25 of us were packing our bags to head to Bordeaux, France, to pursue our second MBA degree, as part of the Advance Management Programme (AMP) by Great Lakes at IAE, University de Bordeaux.
Read MoreCareer In Marketing: Going Digital Traditionally | Dr T N Swaminathan
- Oct 05, 2018 | Business World - BW Education
The fact marketing has a high rate of interest with multiple prospects, it is also laden with risks while making managerial decisions, especially to those who skip the basics and begin with Digital Marketing directly
Read MoreIndian duty increases on imports divide a nation grappling with a weak rupee | Dr Vidya Mahambare
- Sep 30, 2018 | The National
Employees work on the outdoor units of split system air conditioners on an assembly line at the Daikin Air Conditioning India Pvt. factory in Neemrana, Rajasthan, India.
Read MoreSelfie, Emoji And Smartphone, Live In The Moment! The New Mantra Of Young Generation | Dr Sridhar Samu
- Sep 22, 2018 | Business World
What is common among ‘Padmavat’, `Fukrey Returns’, ‘Jagga Jasoos’ and ‘Baahubali 2’? Do you categorize these as hit or flop movies?
Read MoreEmerging flavour in Retail business | Tushar Manchanda, PGDM 2019
- Sep 22, 2018 | The Pioneer
In a world of intense competition, the Indian economy has been accelerating growth better than most economies across the globe. This makes India a lucrative zone for top global firms to invest in the wake of generating economic rents.
Read MoreIs a Study loan worth it?' Nikita Moharir (PGPM 2019) quoted
- Sep 17, 2018 | Hindustan Times
Design Thinking Provides An Extra Edge In Relating To The Customer | Mr. Rahul Ramachandran
- Sep 11, 2018 | Exchange4Media.com
There has been an abrupt outpouring of concerns over privacy implications of customers across platforms.
Read MoreGreat Lakes Chennai & Virtusa collaborate to make students Industry ready
- Aug 17, 2018 | News clippings
How to prepare for a management consulting job | Dr. Suresh Srinivasan
- Aug 06, 2018 | Financial Express
Opinion: The online teens and what it means for marketers | Dr. Sridhar Samu
- Aug 01, 2018 | Campaign India
Pooja, a 16-year-old teenager, from Pune, can’t live without her smartphone. The very first thing she does in the morning, is to check the messages on WhatsApp, and interestingly, this is the last thing she does before she goes to bed.
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