Area of Expertise: Business Communication
Richa Agarwal possesses an extensive professional background marked by her expertise in strategic communications, business development, and education. Over the span of more than twenty years, she has consistently showcased her skill in crafting impactful communication strategies and cultivating strong client relationships across a variety of industries.
Currently, Richa holds the position of Head of Strategic Communications at Grey Cell PR. In this role, she is responsible for conceiving comprehensive business communication strategies that encompass internal, external, media, and crisis communications for a diverse clientele. Her ability to tailor themes and narratives to resonate with specific target audiences is a notable strength. Moreover, she has played a pivotal role in generating a diverse range of content, including media write-ups, research articles, award nominations, CXO speeches, pitches, proposals, and websites.
Richa's client portfolio includes prominent names such as T.I.M.E, eInfochips, Shadowfax, RICS, DaMilano, Crowdera, Krishify, and others. Her expertise has also been acknowledged through the publication of articles in respected financial and business media outlets, including the likes of Economic Times, Mint, entrepreneur.com, and yourstory.com.
Contributing to the academic realm, Richa has a history of engagement as a research associate at S.P Jain Institute for Management & Research, where she focused on Family Managed Businesses. Her work culminated in a significant article about the role of women in such enterprises, published in both Financial Express and Femina. She further supported the institute's Dean in streamlining research papers into shorter reader friendly treatises and actively participated in Business Communication sessions, student evaluations, and learning-by-teaching initiatives.
In addition to her academic involvement, Richa has lent her expertise as a Visiting Faculty member for Public Relations at Bhavan's College. She has also worked as a Content and PR Consultant for Brandcomm and Planman Consulting, as well as a Client Executive for TV Ads in Vadodara.
Richa's educational accomplishments include an MBA from MONIRBA, University of Allahabad (1998), specializing in Marketing, and a B.COM from the University of Allahabad (1996). Continuing her pursuit of knowledge, she completed a course in Proofread Writing & Translation Like a Pro from Udemy in 2022. In 2021, she successfully finished courses in Academic & Business Writing from Berkeley via edX. Furthermore, in 2012, she obtained an Advanced Diploma in Creative Writing in English from Symbiosis (SCDL).