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PGPM DESCRIPTION 2008-09
 

Program description:

The Post Graduate Program in Management has been designed by the Academic Advisory Council, which comprises the best in the world of managerial academia. This in turn has been streamlined with inputs from the Institute’s illustrious Business Advisory Council, to keep it in sync with the needs of an ever changing market place.

This program is designed to equip a student to respond to the complex business requirements that arise in a changing global business environment. The Post Graduate Program offered at Great Lakes Institute of Management is a fast-track program of one year divided into 8 terms. At a high level the curriculum is divided into the following components:


Induction
Core Courses
Specialization
Other Activities

The program would commence in the third week of April 2008 and end in the fourth week of April 2009.

Pedagogy

The curriculum and pedagogy emphasize on the development of student's skills and ability to apply management theories and concepts to real time problems in business. The teaching methods include lectures, case studies, group discussions, business games, role-plays, seminars and group work. The program integrates the use of latest technology available in imparting the various principles of management.

People skills are the foundation upon which management education rests and ironically can never be taught in classrooms. The program gives students the opportunity to develop their interpersonal and leadership skills by working in groups and taking challenges head on.

 

Program Induction:

The course starts with a one-week orientation program called Course Immersion Module.

Introductory Lectures:
Fundamentals of core subjects like Business Statistics, Marketing, Leadership etc.
Language Course (Chinese)Soft Skills Development Program:
Team building, Ethics, Business CommunicationOutdoor Outbound Training Camp (2 days)

This module gives the participants an overview of the core subjects and helps to bring all participants to a common platform. The soft skills development program and the outdoor camp play an instrumental role in increasing interaction and bonding amongst batch mates.

The first four terms (six months) of the program consist of a compulsory set of 20 core courses in Strategy, Marketing, Finance and Accounting, Economics, Organizational Behavior, Operations and Quantitative Decisions.

SI.No.
Credit
Course Faculty Description
Term 1 (2nd May - 10th June)
1
3
Intelligently Interacting with Others Dr. Venkat Krishnan This course is designed to help enhance your interpersonal skills, the skill of interacting with others intelligently. It draws lessons from the Upanishads and western psychology on interacting with others intelligently.
2
3
Financial Accounting Dr. Surysekar This course seeks to introduce the principles of financial accounting, recording of transactions, and highlight the impact of US GAAP rules on a) disclosures in the Income Statement, Balance Sheet and the Statement of Cash Flows, and b) the analysis of financial statements.
3
3
Statistical Methods for Decision Making Prof. P.K. Vishwanathan This course focuses on the role of Business Statistics in helping organizations take effective decisions with minimum risk. It is shaped to help managers apply statistical methods to carry out data analysis and interpretation for effective decisions.
4
3
Macro Economics Dr. Rakesh Singh This course seeks to facilitate an understanding of the basic concepts in Macro Economics in order to appreciate the functioning of the entire economy; to understand, analyze and make appropriate choices with changes in Macro Economic Policy that influence the decision making in business; to equip the participants to relate to the national and international linkages to appreciate the functioning of the Global Economy.
5
3
Marketing Management I Dr. Paul Prabhakar This courses aims to provide the participants with the basics of modern marketing concepts. It is designed to provide professionals with an intense decision making experience in marketing. On successful completion participants will be able to analyse and identify various marketing strategies within their organizations and have a better understanding of their customers interests.
*
Mandarin (Chinese) Prof. Devakunjari This course familiarise the participants with Chinese language and make them speak sentences required day to day requirements. Participants are made aware of Chinese culture, personal and business etiquette.
Term 2 (12th June - 25th July)
6
3
Managerial Accounting Dr. Bala Balachandran This course acquaints the participants with accounting conventions and issues and develops the ability to evaluate and use accounting information to analyze business operations and managerial decisions. Mechanics of managerial and cost accounting as well as overall effect of overall effect of alternate accounting methods in management decisions are examined. The linkages between accounting information and aspects of business planning, decision making and control that are relevant tomanagement are examined in detail.
7
3
Financial Management I Dr. Narendar Rao This course provides a broad exposure to the principles and techniques of Financial Management. This course is designed for business professionals without prior academic exposure to Financial Management. It examines the responsibilities of the corporate financial manager, and the nature of financial decision making in the context of a public corporation. This course will address the three fundamental decisions that corporate financial mangers make: the investment decision, and the financing decision, and the payout decision.
8
3
Business Communication Ms. Lalitha Maheswaran This course covers three areas of communincation necessary for todays business leaders i.e. oral communicatio, written communication, group communication. The course uses a number of role plays, group discussions, exercises and films as its teaching methodology.
9
3
Operations Management I Prof. Vaidy Jayaraman This course presents what a manager should know about the Operations function of a firm. The aim is to familiarize the participants with the problems and issues confronting operations managers; and provide them with language, concepts, insights and tools to deal with such issues in order to gain a competitive advantage through operations.
*
Mandarin (Chinese) Prof. Devakunjari  
Term 3 (27th July - 8th Sept)
10
3
Entrepreneurship Prof. Veeravalli  
11
3
HRM Systems Prof. Bharath This course aims at enabling participants to understand HRM issues from a managerial perspective, get a feelof the art of managing human resourses, plan HRM programs, define solutions for specific HRM issues, align and integrate the HRM function proactively with the whole organization.
12
3
IT For Managers Dr. Lakshmi Mohan This course is intended to explore the business perspectives of IT. The course will explore the factors that leverage strategic application of IT, how to get enterprises to measure what they achieve with IT, how to quantfy the benefits in money terms and drive these expensive technologies to ensure acceptable levels of ROI.
13
3
Optimization Techniques Dr. T.A.S. Vijayaraghavan This course aims at familiarizing the participants with different optimization techniques, management and operations research, modelling optimization problems and using various techniques to provide an effective solution.
14
3
Marketing Management II Dr. Nirmal Gupta This course is built around delivering and managing customer values. The course is designed to develop an understanding of the importance of a customer-oriented marketing perspective in making business decisions and to explore the role marketing plays in creating equity and driving overall business performance; to explore interface between markeing decisions and customer-centricity; to develop participants perspective to access select and create organization's responses to market opportunities based on the concept of customer value as teh central theme of strategy.
15
3
Market Research Prof. Sridhar Ramaswami This course seeks to provide participants with an understanding of the marketing research process and the analytical tools commonly used by research companies. The course focuses on developng a research model, research design and data analysis procedures.
*
Mandarin (Chinese) Prof. Devakunjari  
Term 4 (10th Sept - 23rd Oct)
16
3
Business, Government & Society Mr. T.N. Seshan This course aims to openup before the participants the path which will lead to a sustainable perspective of symbiotic existance. It touches upon concepts in the areas of Business environment, role of business in society, Business ethics, CSR, Corporate governance, Intergation and humanization process of managment.
17
3
Financial Management II Prof. Ramkumar Mishra This course seeks to get the participants acquainted with concepts in financial management. The course will cover topics like Working capital management, financial forecasting/planning/budgeting, cashflow/risk analysis, break even analysis/marginal cost, strategic capital building, pricing strategies, international tax environment etc.
18
3
Strategic Management Prof. Sriram This course focuses on corporate level and business-unit level strategy formulation and implementation. The topics to be covered include industry analysis, internal analysis, achieving and maintaining different types of competitive advantage, and management of the diversified corporation.
19
3
Organizational Behavior Dr. Irudayaraj This course aims at providing the participants a sound theoretical foundation for understanding Organization Behaviour. The course would enable the students to have the basic concepts and theories underlying individual behaviour besides developing better insights into one’s own self; individual behaviour in groups, dynamics of groups and team building besides developing a better awareness of how they can be better facilitators for building effective teams as leaders themselves; organization culture, structure and processes.
20
3
Operations Management II Prof. Natarajan  
*
Mandarin (Chinese) Prof. Devakunjari  
Required Elective
1
3
Micro Economics Dr. Rakesh Singh / Dr. Mankad This course aims to examine and understand the principles of microeconomic theories and assess its application in the day to day conduct of business, to understand and appreciate the forces which influence the managerial decision making, to analyze and comprehend the strategic initiatives of contemporary businesses, to be sensitive to microeconomic variables which influence living and to become a more informed (if not knowledgeable) participant in work situations.
* Mandarin (Chinese) to be a 120 hours course (3 sections) with 30 hours in each term

SI.No. Course Description
Term V
1 FSAV I (Financial Statement Analysis and Valuation) The following are the Objectives for this course:
  1. Explain the framework for financial statement analysis
  2. Explain the role of the income statement, balance sheet, statement of cash flows, footnotes and the annual report in the financial reporting process
  3. Compute ratios in preparation for financial statement analysis, interpret the ratios and explain the limitations of ratio analysis
  4. Analyze the efficiency, financial condition, profitability, liquidity, solvency and risk of a company using ratio analysis, including vertical and horizontal common-size analysis, trend analysis and industry comparisons
  5. Analyze the effects of differing accounting methods and management disclosures on financial statement analysis
  6. Explain the implications of empirical research for financial statement analysis
2 Capital Markets The Capital markets course will cover:
  1. U.S. and Indian Capital Markets
  2. Equities, Bonds and Exchange Traded Derivatives
Emphasis will be more on practical aspects of primary markets and secondary markets than on theories on functioning of the markets.
3 Security Analysis & Portfolio Management Objective of the course to know following things - Debentures and Bonds, Preference Shares, Equity Shares, Margin Trading and Short Selling, Warrants and Convertibles, Puts, Calls and Futures and Mutual Funds
Term VI
1 Strategic Cost and Profitability Management This course on Strategic Profitability Management is integrative course studying accounting information for strategic and tactical decisions for a business exploring synergies, strategic alliances, outsourcing / off shoring and creating shareholder value with sustainable profitability. In this course, we illustrate how financial information in a changing world is leveraged to create value by senior accounting and financial managers as an internal consultant integrating the stages of measuring, monitoring, managing and maximizing value. Starting from strategy formulation, this course links strategy implementation to the different initiatives in an extended ERP framework with customers, suppliers, alliance partners and internal resources of a company.
2 Global Financial Strategy Course objectives –
  1. To Provide a conceptual understanding of global financial strategies, of levels of interest rates and of interest rates differentials and analyzes the institutional framework of foreign exchange market and to enhance the topics of finance to a global platform.
  2. To evaluate the rich body of empirical evidence and contrast it with the various theories studied in the course by focusing on recent developments in financial strategies and in business/economic practices that are global in nature.
  3. To develop the analytical and research skills of the student by analyzing a specific problem or issue related to global financial strategies. This will be done by requiring the student to work on group projects and cases.
  4. To enhance the students knowledge of financial technology and evaluate the role of information technology and e-finance on global financial strategies. We shall use appropriate software package for this analysis.
3 Financial Derivatives Engineering Objective is to learn equity futures and option, combination strategies and option Greeks
4 Global Financial Markets This course seeks to provide students with a basic understanding of international economics and exchange rate issues that are of contemporary relevance. In the first part of the course, there is an overview (it could well be a review of concepts learnt elsewhere in other courses) of international macro-economic concepts. Further, conceptual grounding is provided on exchange rate determination theories and on international monetary system. Discussions on the outlook for the US dollar and for the single currency in Europe seek to marry the concepts to the practical world of international economics. In the second part of the course, students are introduced to market based exchange rate instruments and exchange rate transaction hedging.
Term VII
1 FSAV II (Financial Statement Analysis and Valuation) This course provides a framework for business valuation using financial and accounting information. We draw on concepts from accounting, business strategy, and financial economics, for evaluating business decisions in a variety of contexts. This course will be useful to students planning careers in investment banking, securities analysis, credit analysis, consulting, public accounting, and corporate management.
We adopt a user's perspective in reviewing accounting practices, procedures and disclosure requirements. We will assume that you have some familiarity with the mechanics of preparing accounting reports (but we will review relevant material when necessary). We will instead focus on where to find relevant information to analyze the strategy and performance of a company. In particular, we will examine various aspects of accounting and reporting, and develop a “tool kit” that will help assess a firm’s financial condition, its operating, credit, and bankruptcy risks, and its prospects and value.
This course is the second of the two-course sequence in Financial Statement Analysis and Valuation. The first course in the sequence, FSAV I, was offered by Professor Siva Nathan in December 2006, and is a pre-requisite for this course.
2 Advance Risk Management Objectives:
  1. Basel Accord
  2. Credit Risk Management
  3. Internal rating System
  4. Credit Risk Modeling
  5. Market Risk Management
  6. Operational Risk Management
  7. Risk Management by Mutual Funds
  8. Risk Management by Insurance Companies
  9. Risk Management by Corporate – A Case Study
  10. Introduction to Derivatives
  11. Enterprise wide Risk Management
3 Investment Banking Objectives:
The curriculum objective is to focus on the concepts and cases relating to Investment banking. The curriculum also endeavors to cover the regulatory framework on Investment Banking. Investment Banking and Merchant banking scope- Structure of Investment Banking industry- Services rendered by Investment Bankers- Distinction between Capital Markets and Money Markets- Primary Markets and Secondary Markets framework - functions. Capital Structuring, Procedural aspects of Public and Rights issues- Management of Issues- Pre issue functions –Book building process – Disclosure Norms-– Underwriting- Pricing of Capital Issues – Marketing of Issues- Post Issue functions. SEBI & its regulatory framework on Capital Markets- Concept of Sores- Professional ethics and code of conduct. Private placements and Bought out deals – FCCBs, American and Global depository receipts – Role of FIIs and Mutual Funds in capital markets.
Current developments on Investment Banking in India and abroad.
4 Alternative Investments Objective of the course is to learn:
Hedge funds, Real Estate, Venture Capital and private equity fund and integrated topics
5 Project Financing Objective:
The economic development of any country is dependent on the development of appropriate infrastructure. India too has embarked on an ambitious plan of developing infrastructure in various sectors like, power, telecommunication, roads etc. Typically such investments are characterized by very large investments, opportunities for managing risk, long project lives and long capital recovery periods. In the normal course of Corporate Finance many of these projects are often unsuitable for financing on a commercial basis. This inhibits investment. A project finance structure, however, helps in mitigating risks and structuring projects into structures which are suitable for financing. The course is completely practice oriented and revolves around a number of cases. Case preparation and discussion will, therefore, be of utmost importance.
Term VIII
1 Merges and Acquisition Mergers, Acquisitions and Restructuring are an integral part of a company's repertoire of actions that it can initiate to achieve its corporate gaols. In India, in recent years, despite a number of inhibiting factors M&A activity has been on the upsurge. Legislation, the existence of funding and the realisation that M&A is an important activity in the process of growth have facilitated this process.

This course is divided into three parts. In the first segment issues in creating and measuring value are discussed. Methods of valuation will be discussed in detail and issues in valuing companies rich in intangible assets will be examined.

In the second part mergers and acquisitions will be examined in detail. Strategies, tactics, defence and post merger issues will form the core of this section. Some time will also be spent examining issues in cross-border mergers.

In third part considerations in financial planning and restructuring will be examined. This is a small segment and will introduce students to some concepts in restructuring.
2 Credit Analysis
3 Management of Banking Program objective is to learn the Banking Principles and the Business of Financial Institutions for the purpose of managing the said institutions.
SI.No. Course Description
Term V
1 Strategic Marketing The Strategic Marketing course is designed to provide students with an overview of the decision making process in marketing. Marketing decision-making is a process that is essentially wrapped around the fundamental goal of creating value in the marketplace. This requires a professional knowledge of market drivers, competitors’ capabilities, technological trends and the market dynamics of value. The orientation is toward the kinds of marketing decisions that managers must make within the modern business environment. A primary goal of this course is to provide a thorough understanding of the rapidly changing business environment and the various stakeholders that influence the marketing management function.

On successful completion of this course, participants will be able to analyze and identify various marketing strategies within their organizations and will also have a better understanding of their customers' interests. Tools available to marketing managers to facilitate planning and decision-making are presented. A unique aspect of this course is its topical nature. Issues of current importance, related to marketing, will be emphasized. Hands-on marketing projects, case analyses and class participation are all integral parts of this course.
2 Distribution and Sales Management
3 New Product Development The objective of this course is to familiarize students with procedures and techniques employed by companies for developing and introducing new products. Although these procedures are applicable to all settings, they see greater utilization within consumer product and service industries. The focus will be on the marketing function’s input to the new product process during the pre-launch and launch stages. The course will cover a wide range of issues such as market definition, segmentation, concept generation and evaluation, product design, product positioning, test marketing, and product launch and tracking.
4 FMCG Marketing The FMCG MARKETING course is designed to provide students with an in-depth understanding of the strategic role and the decision making process of the Marketing Function in FMCG Companies. It is commonly understood that for FMCG companies Marketing Strategies and Programmes are the contributing strategic success factors. Not surprisingly hence most successful FMCG companies organize themselves around an Integrated Marketing Organizational Structure.
Term VI
1 Brand Management The most valuable assets that a company has are the brands that firm has invested in and developed over time. This is true for large conglomerates as well as small start-up companies. Often a company itself is considered a brand. Brand Management is the concept of organizing marketing activities and P&L responsibility around the introduction, promotion and optimization of brands and brand portfolios. Although manufacturing processes, product designs, service and retail concepts can often be duplicated, strongly held consumer beliefs and attitudes regarding a brand or business often cannot be so easily reproduced. Like people, brands have their own individual personality. This differentiation drives the ability for a brand to grow and expand or it could limit a company’s potential if not managed effectively.

Since brands are intangible assets, creating and nurturing a strong brand is a challenge; thus, building a brand is both an art and a science, calling for more than building brand image through traditional marketing communication activities. By understanding the concept of brand equity, marketers can gain valuable perspective that will allow them to interpret effectiveness and tradeoffs for various strategies and tactics. The Strategic Brand Management course will provide students the tools necessary to manage a portfolio of brand equities, focusing explicitly on the management task, as distinct from advertising, public relations, product innovation, and other marketing disciplines that are inputs to a brand’s optimization. This course will combine the most current brand management theory with practical application, covering such topics as creating brand equity and positioning, measuring brand equity, using brand equity to expand a business, understanding the functions of brand management to deliver sustained consumer and customer value and brand loyalty, as well as practical management of strategic planning, product management, consumer research decision tools and evaluating of marketing mix elements.

This course introduces students to the concepts, skills and some of the tools used in effective strategic brand management. This is a critical reflection course where students are expected to apply brand theory to real-world situations.
2 Services Marketing Objective is learn – Importance of services, distinct aspect of services, Concept of service encounter, service marketing mix, relationship management and service quality
3 Customer Relationship Management
4 Consumer Behaviour By the end of the course you will be savvy about consumer psychology and ways of better meeting people’s needs. During this process, you will come to better understand yourself as a target of marketing influence. You will also appreciate how an understanding of consumer psychology can be used to develop powerful marketing techniques and tactics. By training your sense of what makes the consumer tick, the course also aims to provide an important competitive advantage: an ability to see how to have an impact on consumers, and hence a talent for making more insightful business decisions. In addition, the emphasis on consumer influence brings with it an opportunity to grapple with important ethical issues.

The course will provide you with the theory and tools to generate, interpret and use insights about the customer and his or her relationship with the brand. The principles to be discussed in the course have a wide range of applicability. We will be dealing with a variety of products and services ranging from FMCG to hi-tech industries and from politics to public service. We will discuss and use tools and techniques currently employed by major marketing firms, such as depth interviews, laddering, ZMET (Zaltman Metaphor Elicitation Technique), IAT (Implicit Association Test), and SEM/ExPro (Strategic Experience Modules/ Experience Providers). Based on these insights, we will develop a framework for managing customer experience and customer relationships. We will learn how to create experiences that go beyond features and benefits. Finally, we will discuss how all this helps in creating and maintaining brand equity.
Term VII
1 Industrial Marketing
2 Rural Marketing The objective of this course is to introduce the students to various issues facing rural markets. Help them to appreciate the socio-economic characteristics of the rural market value while formulating rural marketing strategies.
3 Advertising and Sales Promotion
4 Market Analytics and Marketing Decision Model
Term VIII
1 Foreign Trade Export & Import Theoretical basis of International Trade, its impact on the economy. Balance of Payments and its various components. Terms of trade and payment. Managing risks in international trade (credit, cargo etc). Composition & directions of India’s foreign trade. Institutional set up for export promotion. Incentives for export promotion . Trade blocks. Steps in setting up an export business. Export/ import procedures & documentation. Foreign exchange management. International logistics.
2 Small Business Marketing
  1. Introduction :
    What is a small business,
    Benefits and disadvantages of small scale business.
  2. Marketing when the markets are small.
    How to market in a small market.
    Examples from Global, National and Local Markets.
  3. Relating basic concepts of marketing to the small business context.
    Resources , Marketing with limited resources
  4. Video Star connections case.
    Video star connections case-study positioning is a critical decision for small business.
    Types of marketing, strategic decisions.
3 Technology Marketing TECHNOLOGY MARKETING addresses itself to the marketing of Technology of whatever type, IT, engineering, pharmaceutical, biotechnology or anything else. It covers the Technology Adoption Life Cycle and how to proceed in each stage of this cycle.

While the course addresses itself essentially to the marketing of Technology, it nevertheless will be presented in a manner that is generic rather than specific to any particular technology area. Further, it will encompass approaches to the marketing of all kinds of technologies ranging from cutting edge to well established and accepted technologies.
SI.No. Course Description
Term V
1 Enterprise Resource Planning
2 Logistics & SCM Objective is to learn:
Indian Logistics industry, Strategic Framework for Supply Chain Design, Planning & Operations, Designing supply chain network , Planning Demand and Supply in a supply chain, Leveraging logistics for powering profits,. Managing transportation in a supply chain, 3PL/4PL, Technology enabled solutions for SCM/Logistics
3 Knowledge Systems Objectives:
  • Understand different roles of knowledge management and knowledge systems in various business domains
  • Understand the key issues and solutions for real-life knowledge systems implementations
  • Acquire working knowledge of several popular knowledge systems
  • Apply the various techniques to solve business problems
  • Acquire a working knowledge of some popular knowledge system tools
Term VI
1 Lean Manufacturing & Process Management After completing this course, you should be able to:
  1. Understand the practical applications of lean manufacturing and process improvement as it relates to current initiatives
  2. Apply concepts and theories to solve real world business problems
  3. Expand your knowledge of lean and process improvement on a team-selected topic through research
2 Supply Chain Modeling and Analysis The goal of this course is to introduce students to Supply Chain Modeling & Analysis. Supply Chain Management (SCM) centers on concepts and techniques that enable firms to better coordinate material and information flows, and non-material activities associated with logistical and marketing processes that occur within and across organizations.  This course will discuss concepts and recent influential innovations in SCM (e.g., Cross-Docking, Vendor Managed Inventory (VMI), Third-Party Logistics (3PL), Efficient Consumer Response (ECR), and Quick Response (QR)).
3 IT & Strategy Objective:
Harnessing the power of information technology is a ‘must’ in today’s demanding business environment and calls for superior knowledge and timely decision-making on the part of management. The emphasis of the course will be on providing an understanding of the strategic context and value of information technologies, key emerging technologies, trends and applications. Case studies and reviews will highlight the power of IT in dealing with competition through superior value proposition, customer service, innovation and building barriers to entry. Success stories across various industries and the classic pitfalls and failures in execution will be highlighted. A high level overview of the components of IT as well as the E-business suite of applications and vendor directions will be included for completeness. Students who have completed courses with respect to leadership, corporate strategy, marketing and finance will round out their knowledge in the current environment of the networked enterprise.
Term VII
1 Total Quality Management
2 Mega Technology Management Globalization and Managing Discontinuity, Technology Forecasting, International technology transfer, Innovation, Technology Implementation, Technology Absorption, Adaptation and Improvement, Strategic Management of Technology, Intellectual Property Rights (IPR)
3 Project Management Objective: Course Introduction; Product Life Cycle, Software Development Life Cycle Models, Estimation, Design & Development, Managing Testing Projects and Managing Maintenance Projects
Term VIII
1 Strategic Sourcing & Corporate Quality Outsourcing to India is now more about high quality rather than cost. Indian IT companies are fast scaling up to match or surpass international quality standards and are ensuring that they stay ahead through stable quality systems and continuous quality improvement. Hence, understanding the Strategic Sourcing and Corporate Quality Management principles and practices along with software project management is of utmost importance to the future managers of Indian IT firms. This course covers the key aspects of Corporate Quality Management in IT firms. The session wise break up is given here:
2 Production, Planning and Control
3 Simulation Modeling
SI.No. Course Description
Term V
1 International Trade & Business IB course is truly global and offers a broad coverage of business in many parts of the world and from both developed and developing countries, respectively. Topics delivered in the course will help the students in the future roles, as managers and entrepreneurs. In the International Business course, we have offered an integrated approach making connections to many different concepts and functions and cross cultures.. Problems solving strategies and procedural focus will help the students to provide analytical skills and tools they will use to meet many challenges in today's international business environment. This course will also deal with export-import procedures.
2 Economics of Strategy Objective is to learn:
Evolution of a Modern firm, Horizontal Boundaries and Diversification, Vertical Boundaries of a firm, Strategic Commitment, Dynamics of Pricing, Entry-Exit Barriers and Firm , Economics of Information, Strategy and Structure
3 Leadership, Influence and Power After completing this course you should:
  • Have an understanding of how leadership, influence, and power are related to various facets of organizational life at the individual, group and macro levels.
  • Be able to enhance your power in organizations, tap different sources of power, and effectively use power to achieve your objectives and to help elevate others to higher levels of motivation and morality.
  • Have the capacity to perceive clearly the various tactics that others use to influence you in order to achieve their objectives.
4 Management Control System The course is signed to allow you to gain knowledge, insight, and analytical skills related to how a corporation’s executives design and implement the ongoing management systems that are used to plan and control the firm’s performance. Elements of management systems include strategic planning; budgeting; resource allocation; performance measurement, evaluation, and reward; and transfer pricing (fundamental knowledge of accounting would help)
Term VI
1 People Management & Organizational Dynamics Course objectives
  1. Appreciate the organizational dynamics in the overall strategic plan
  2. Strategize learning alliances and manage change processes
  3. Align, Fit and Integrate ‘People Management’ proactively with the whole
  4. Gain a holistic view of OB, HR, OT and OD from an application perspective
  5. Get a framework to think up of best fit solutions for specific situations
2 Endemic Leadership Crisis: Is there a way out?
3 International Entrepreneurship IntEnt will attempt to address these issues in more detail through a combination of case studies, lectures and conceptual readings. Objectives of IntEnt are:
  1. Examine how entrepreneurs identify global business opportunities and create viable organizations to mange them.
  2. Analyze how they create and manage businesses across borders in a very short time
  3. Understand how they evolve strategies, build business processes and execute in ways that uniquely differentiates them from their competitors
Term VII
1 Strategic Innovation
2 Talent Management & Competency Framework
3 Managerial Counseling This course focuses on understanding the basics of what counseling is and what skills are required to make our counseling practices effective now and in the days to come. More specifically, this course aims at providing basic understanding of the counseling processes and techniques involved in various approaches like Freudian, Eric Berne’s model, Fritz Perls Model, Rogerian Model, Albert Ellis’ RET & Richard Bandler & John Grinder’s N.L.P and at providing an opportunity by creating a forum for practicing the basic counseling skills.
Term VIII
1 Compensation Management & Reward Process
In addition to these courses, students are required to complete the following activities as part of the curriculum.

Foreign language – Students are required to do a Chinese language (Mandarin) course during the first four terms. Along with the language, students are made aware of Chinese culture, personal and business etiquettes. Students are required to take the examination and earn credits for this course.

Empirical Study - By way of better achieving Great Lakes' objective of creating business ready managers, a mandatory empirical study has been introduced as part of the PGPM course. Every student is required to do a real-life study under a faculty member's guidance. This empirical study is an individual project spanning the entire year, and is worth 6 credits. The coordination with respect to this empirical study will be handled by the Yale-Great Lakes Center for Management Research.

Karma Yoga project – “All this beautiful world is very good, because it gives us time and opportunity to help others” – Swami Vivekananda.

Great Lakes’ novel initiative of Karma Yoga project is just about this. Students are motivated to learn the inner truth of Corporate Social Responsibility by experiencing the pleasure of giving back to society. Student groups identify various social organizations in and around the city and spend a minimum of 3 hours every week during the first four terms, working along with these organizations to bring about enduring changes in their lives. This moral exercise, the path of Karma Yoga, is designed to make the students aware of their duty towards themselves and towards others.

Audit Courses – A student may choose to audit an additional course. These courses do not carry credits for the student and will not count towards calculating GPA, but they will be incorporated in the program transcript.


Institution building activities – Great Lakes takes pride in being a student run organization. Students take part in the day-to-day functioning of the institution. Students get 3 credit points for institutional building activities. Based on preference, students are split into committees (Student Council, Admissions, Placement, Branding and Public Relations, Alumni, Events, Food and Facilities, Guest Lectures etc). It is mandatory for every student to be assigned to at least one committee.

Guest Lectures – There are a host of eminent speakers from the industry and academia visiting Great Lakes and sharing their experiences and knowledge on relevant topics. This makes the students aware of the contemporary issues in the industry and inspires them to come up with solutions, adding tremendous value and insight.



 
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